Saturday, August 18, 2012

Rumour: Price of Windows RT / Surface tablets could undercut price of iPad

While Microsoft has yet to officially reveal the pricing for its upcoming Surface, we may have an idea of what to expect from other Windows 8 and RT tablets.

A Lenovo executive, David Schmoock, spoke candidly during an interview this week and revealed that his company's Windows RT tablets would be priced $200 - $300 less than tablets running the more robust Windows 8 software.

Schmoock then estimated that a Windows 8 tablet would cost $600 - $700, thereby implying that a Lenovo tablet running Windows RT would cost around $300.00.

Cheap slate

It is worth nothing that Schmoock is speaking only for Lenovo, although it is likely that Microsoft's Surface will follow a similar pricing strategy.

If the various Windows RT tablets debut at $300.00 as indicated, they could provide ample competition for the iPad by offering consumers a tablet with a slightly larger screen for about $200 less than the cheapest model of Apple's current tablet.

It will be interesting to see if Microsoft follows Lenovo's lead when it comes to Windows RT / Windows 8 tablet pricing. If it does, the tablet market may be in for something of a shakeup soon.

Bloomberg

Source: http://rss.feedsportal.com/c/392/f/5893/s/227d0142/l/0Lfeedproxy0Bgoogle0N0C0Vr0CPocketGamerLatestAdditions0C0V30CGS8Jikiv8ZA0Cnews0Basp/story01.htm

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